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lingerie shopping

Ladies, we’ve all been there. The search for the perfect bra feels like a never-ending journey into the unknown. And yet, we all keep on looking, hoping that we will come across it. While there are many pleasures that come with shopping, it can also have its ups and downs now and then too!

Needless to say, when you notice some of the signs that you need some new bras, you go through the same things as all of the rest of us. Here are the seven most common stages of bra shopping. (You’re sure to recognize them all.)

Stage 1: Realizing You Need A New Bra

In the morning daze, you sift through your lingerie drawer. Among the odd socks and old swimsuits, you can hardly find a thing. You quickly grab a bra that looks decent enough. On closer inspection, you find that the color has started to change to a rather unflattering gray. It’s less than attractive, but you’ve got no choice. You slip it on and hope for the best.

When you realize that you absolutely, 100% need a new bra, it can be a bit of a shock. You may have been trying to ignore the situation, but there’s really no getting around it.

Stage 2: Convincing Your Girlfriend To Go Shopping

Some ladies prefer shopping solo, whereas others like to share the whole experience with their best friends. If you happen to fall into the latter category, the next stage of bra shopping is calling up a girlfriend and asking her that all-important question, “Will you go shopping with me, please?”

With any luck, she will be game. Still, if your friend isn’t quite up for it, you may have to use your charm to convince her. You know what to do here. Offer to buy her lunch or maybe a coffee and that should sweeten the deal a little too.

Stage 3: Finding The Right Boutique

The time has come to hit the stores, but how can you find a lingerie boutique that you adore and trust? You may always go to the same bra store and be more than happy sticking with what you know. If, for some reason, you’re not totally into what your regular store is doing, don’t be afraid to try something new.

Realistically, you should be looking for a store that has a wide range of sizes and styles so that you can find something that you want. Beware of discount or cheap stores as they most likely won’t stock high-end lingerie items. Instead, opt for quality, not quantity.


Related: How To Find A Local Lingerie Store You Will Love


Stage 4: Getting Fitted By A Bra Fitter In Store

When was the last time that you got measured for a new bra? If it’s been a little while since you last went shopping, you know what the next step is. You either book an appointment online or try your luck in store. Either way, you know that finding a fitter is crucial.

Don’t forget to set aside around 20-30 minutes to get fitted! Many women are taken aback by how long this process can ultimately be. If you want it done right (oh, and you do!), you should be mindful that it can take more than a mere few minutes.

Stage 5: The Bra Search Begins

Now that you know your size, the real search begins. Your bestie has your back here – she’ll spend a whole load of time searching for cute little numbers in your size. What’s more, she may be able to run back and forth from the changing rooms to get you new bras to try on. That’s what friends are for, right?

Stage 6: Worrying That You Won’t Find ‘The One’

There are oh-so-many bras out there that you worry you won’t find the one. From demi-cups to full cups and racerbacks to plunge bras, you honestly don’t know where to start. The more time that you spend looking, the more your faith in finding the right one begins to wane. You wonder if you will ever stumble upon it.

Keep in mind that you need to know what you want when bra shopping. Do you need a staple piece or something a little more jazzy? What color do you prefer? What overall effect are you looking for? Ask yourself all these questions and you should go far.

Stage 7: Finding A Bra You Love

Finally, you see it – it’s been right there in front of you the entire time! Who knew? You reach over and grab your ideal bra, rush to the fitting room, and try it on. The moment that you slip it on, you feel a tinge of glee turn in your stomach. This is it – ‘the one.’ It exists and you should have had faith all along. You head to the counter and seal the deal.

In the end, the struggle was worth it all along. Having a stunning new bra that not only fits but makes you feel fabulous is a wonderful feeling. From the minute you take it home and put it on, you won’t regret your decision. Every woman deserves quality lingerie and don’t you forget it. Happy shopping!


Related: If You Don’t Like Your Bra, Ask Yourself These 5 Questions


We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Published by

Charlotte Grainger

Charlotte Grainger is a freelance writer and digital journalist. Her main areas of interest are health, lifestyle, and relationships. When she’s not writing, she loves reading, gymming, and socializing.

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