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how should a sports bra fit

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Just like the perfect pair of pumps can make a date night feel more fabulous and the perfect boots are essential to staying warm in the winter, the perfect sports bra is key to a comfortable workout. A sports bra that fits well not only protects your breasts from damage during exercise by limiting a lot of ...read more →



body positive

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Somehow, your best friends can make you feel better about yourself with a snap of a finger. After all, they know all your deepest insecurities, they know what makes you beautiful, and they see you for who you really are — inside and out. As such, if you’re seeking to boost your body positivity, there’s ...read more →


what is the best bra for support

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Old habits (and bras) are hard to kick. We’ve all got that old bra that was once a favorite, but we just can’t seem to part with. But, there are lots of reasons why you should toss an old bra, even if it was expensive and was once your go-to. Buying a new bra is ...read more →



best sports bra for large breasts

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Wearing the perfect sports bra is key to enjoying and getting the most of your exercise regimen. There are numerous types of sports bras. So, how do you know which sports bra is best for you? It all depends on the type of activity you do and how much support your bust will require during that activity. ...read more →


why do my boobs hurt

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Sore boobs are simply part of being a woman, unfortunately. Of course, sore breasts can also be a symptom of breast cancer, but there are numerous other reasons why your boobs hurt. So, don’t go jumping to conclusions! Here are eight possible reasons why your boobs hurt: 1.  Your bra isn’t the right size. Wearing ...read more →


positive body image

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“Every body is a beach body.” That’s the mantra that’s been circulating this season, and we couldn’t be more thrilled — or on board. For many women, summer comes with a serious dose of anxiety about wearing more skin-baring clothes, but slipping on a bikini shouldn’t be stressful, and no one should dread beach season. ...read more →



positive body image

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Body positivity and fitness: the two may not seem to go in hand, but they very well can. Unfortunately, exercise has become synonymous with achieving appearance-driven goals — pushing your body past its limits to look a certain way. But it definitely doesn’t have to be that way. Fitness should ultimately be all about moving ...read more →


washing swimsuits

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Finding the perfect swimsuit is no easy task. Of course, you want it to fit flawlessly and flatter your unique figure, highlighting your assets while making you feel confident at the beach or the pool. And did you know that certain habits can actually preserve the longevity of your swimsuits? Read on to find out ...read more →



underwire bra hurting my ribs

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“Are all underwire bras uncomfortable?” If you haven’t asked this question yourself, I bet you’ve heard a girlfriend ask it. Wear an uncomfortable wired bra once, and you chalk it up as all wired bras are painful or uncomfortable. But, don’t be so quick to judge wired bras. No bra should be uncomfortable, including bras with underwire. Your underwire ...read more →


curvy lingerie

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Calling all the curvy ladies out there! It’s time to celebrate your beautiful figure. There’s nothing more attractive than body confidence and feeling great about yourself. Choosing lingerie that suits your shape and flatters you is a great place to start. If you’re looking for your next lingerie shopping fix, we’ve got you covered. Here ...read more →


body positive

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The words “fitness” and “body positivity” may not seem to go hand in hand. And it’s no surprise: with so many extreme workouts these days that are geared toward pushing your body past its limits, it’s hard to find a balance between loving yourself and staying in shape. But these concepts don’t need to be ...read more →



swimsuit shops near me

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Rules were meant to be broken — at least that’s how we feel in regards to style. Yet still, in regards to swimwear, there are so many pervasive “rules” that we’ve been told time and again, all of which can make shopping for one a bit frustrating. Are white swimsuits see-through? Are black bathing suits ...read more →



where to donate bras

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You don’t have to trash a bra just because it doesn’t work for you anymore. You could donate it instead. But not every old bra should be donated. So, how do you know when you should toss or donate old bras? Let’s talk about it! Signs You Should Toss A Bra Whether you should toss ...read more →


perfect swimsuit for your body type

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It’s that season once again. Summer is well and truly here, which means that it’s 100% time to up your swimsuit game. If you’re still wearing that pretty little number from three years ago, it’s time to change your ways. There are loads of absolutely beautiful designs and styles out there from which you can ...read more →



what determines breast size

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Your boobs are interesting assets. You probably know that boobs come in a variety of shapes and sizes, but there are likely things you didn’t know about them. Here are 10 things you probably didn’t know about your boobs: 1.  Your areolas have purpose. Your areolas aren’t just pretty – they serve an important purpose ...read more →


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